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Best newsletter platform for your list size
Tell us how many subscribers you have, what you need and what you want to spend. We list every tracked platform that fits, ranked by what it would cost you.
Last verified against official pricing pages · USD, excluding tax
Prices change often. Every price here was checked against the platform's official pricing page on the date shown, but plans, promos and taxes vary. Always confirm on the official site before you buy or switch. Not financial advice.
Your requirements
Platforms that fit, cheapest first
11 of 13 tracked platforms fit 5,000 subscribers with automations.
Cheapest Buttondown plan that covers 5,000 subscribers and includes automations. Tier up to 5,000 subscribers. Billed annually: $24.17/mo.
- From 5,001 subscribers: $79/mo on Paid (usage-based).
Pricing & history · Switching cost · Verified 2026-10-20 · Visit Buttondown
Cheapest EmailOctopus plan that covers 5,000 subscribers and includes automations. Tier up to 5,000 subscribers. Billed annually: $28/mo.
- Includes 50,000 emails/month at this tier.
- From 5,001 subscribers: $38/mo on Pro.
Pricing & history · Switching cost · Verified 2026-10-20 · Visit EmailOctopus
Cheapest Brevo plan that covers 5,000 subscribers and includes automations. Tier up to 5,000 subscribers. Billed annually: $28.75/mo.
- Limited automations on this plan.
- Includes 20,000 emails/month at this tier (contact limit 500,000).
- Priced by emails sent, not subscribers: this assumes 4 sends per subscriber per month.
- From 5,001 subscribers: $39/mo on Starter.
Pricing & history · Switching cost · Verified 2026-10-20 · Visit Brevo
Cheapest MailerLite plan that covers 5,000 subscribers and includes automations. Tier up to 5,000 subscribers. Billed annually: $44.10/mo.
- From 5,001 subscribers: $69/mo on Comfort.
Pricing & history · Switching cost · Verified 2026-10-20 · Visit MailerLite
Cheapest GetResponse plan that covers 5,000 subscribers and includes automations. Tier up to 5,000 subscribers. Billed annually: $44.28/mo.
- Limited automations on this plan.
- Billed on peak stored contacts; going over the contact or send limit adds overage charges.
- From 5,001 subscribers: $79/mo on Starter.
Pricing & history · Switching cost · Verified 2026-10-20 · Visit GetResponse
Cheapest AWeber plan that covers 5,000 subscribers and includes automations. Tier up to 5,000 subscribers. Billed annually: $50/mo.
- Limited automations on this plan.
- Includes 50,000 emails/month at this tier.
- From 5,001 subscribers: $85/mo on Lite.
Pricing & history · Switching cost · Verified 2026-10-20 · Visit AWeber (affiliate)
Cheapest Mailchimp plan that covers 5,000 subscribers and includes automations. Tier up to 5,000 subscribers.
- Limited automations on this plan.
- Includes 50,000 emails/month at this tier.
- Billed on peak stored contacts; going over the contact or send limit adds overage charges.
- From 5,001 subscribers: $110/mo on Essentials.
Pricing & history · Switching cost · Verified 2026-10-20 · Visit Mailchimp
Cheapest Constant Contact plan that covers 5,000 subscribers and includes automations. Tier up to 5,000 subscribers. Billed annually: $68/mo.
- Limited automations on this plan.
- Includes 50,000 emails/month at this tier.
- From 5,001 subscribers: $120/mo on Lite.
Pricing & history · Switching cost · Verified 2026-10-20 · Visit Constant Contact
Cheapest Kit plan that covers 5,000 subscribers and includes automations. Tier up to 5,000 subscribers. Billed annually: $74.17/mo.
- From 5,001 subscribers: $119/mo on Creator.
Pricing & history · Switching cost · Verified 2026-10-20 · Visit Kit
Cheapest ActiveCampaign plan that covers 5,000 subscribers and includes automations. Tier up to 5,000 subscribers. Billed annually: $79/mo.
- Includes 50,000 emails/month at this tier.
- Billed on peak stored contacts; going over the contact or send limit adds overage charges.
- From 5,001 subscribers: $139/mo on Starter.
Pricing & history · Switching cost · Verified 2026-10-20 · Visit ActiveCampaign
Cheapest beehiiv plan that covers 5,000 subscribers and includes automations. Tier up to 5,000 subscribers. Billed annually: $95/mo.
- From 5,001 subscribers: $139/mo on Lite.
Pricing & history · Switching cost · Verified 2026-10-20 · Visit beehiiv (affiliate)
Don't fit (2)
- Ghost: Starter: no automations; Publisher: no automations; Business: no automations
- Substack: Free + 10% of paid revenue: no automations
Free Get an email if any of these platforms changes a price, limit or fee, so you know when this ranking may change. Get the alert · what you get
How the ranking works
- Ranked by cost only. For each platform we take the cheapest plan that covers your list and includes every feature you ticked, then sort by total monthly cost. Affiliate relationships never change the order (disclosure).
- We only filter on what our verified data records for every plan: automations, paid subscriptions, website on your own domain, branding removal and the platform's cut of paid revenue. If a feature isn't verified for a plan, that plan is left out rather than guessed.
- "Limited" means the plan includes the feature with a cap (for example a few automation sequences on a free plan).
- With paid subscriptions, totals include each platform's cut plus estimated card processing (Stripe 2.9% + $0.30 per monthly payment), or the platform's all-in fee (Kit).
- Price isn't everything: deliverability, design tools, growth features and support differ. Use the plan links to check the details.
More free tools
- Migration cost calculator: Pick your current platform and the one you're considering.
- Price change tracker: A per-platform timeline of every recorded price, limit and fee change, with before/after values, sources and the date each platform was last verified..
- Cost calculator: all platforms side by side at your list size, 2× and 5×.
Get alerted if these rankings change
An email when a tracked platform changes a price, limit or fee, plus one monthly cost report. Free. What you get →
Recently flagged: Kit: 25% off the first year of Pro on annual billing (limited-time offer) (20 Oct 2026) · beehiiv renames plans and raises prices (Scale → Lite, Max → Pro) (1 Oct 2026)