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Constant Contact vs Omnisend: cost and features compared (2026)
Last verified against official pricing pages · USD, monthly billing, excluding tax
Prices change often. Every price here was checked against the platform's official pricing page on the date shown, but plans, promos and taxes vary. Always confirm on the official site before you buy or switch. Not financial advice.
Quick answer
- Basic newsletter: Constant Contact is cheaper at 5,000, 10,000 and 25,000 subscribers; Omnisend is cheaper at 1,000 subscribers.
- With automations: Constant Contact is cheaper at 5,000, 10,000 and 25,000 subscribers; Omnisend is cheaper at 1,000 subscribers.
- Paid newsletter: neither platform has a verified option for this in our data.
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Cost at 1k, 5k, 10k and 25k subscribers
Basic newsletter (no automations)
| Subscribers | Constant Contact | Omnisend | Cheaper |
|---|---|---|---|
| 1,000 | $30 (Lite) | $20 (Standard) | Omnisend by $10/mo |
| 5,000 | $80 (Lite) | $81 (Standard) | Constant Contact by $1/mo |
| 10,000 | $120 (Lite) | $132 (Standard) | Constant Contact by $12/mo |
| 25,000 | $280 (Lite) | $282 (Standard) | Constant Contact by $2/mo |
With automations (welcome sequences, drips)
| Subscribers | Constant Contact | Omnisend | Cheaper |
|---|---|---|---|
| 1,000 | $30 (Lite, limited) | $20 (Standard) | Omnisend by $10/mo |
| 5,000 | $80 (Lite, limited) | $81 (Standard) | Constant Contact by $1/mo |
| 10,000 | $120 (Lite, limited) | $132 (Standard) | Constant Contact by $12/mo |
| 25,000 | $280 (Lite, limited) | $282 (Standard) | Constant Contact by $2/mo |
Paid newsletter (5% of subscribers pay $8/mo)
| Subscribers | Constant Contact | Omnisend | Cheaper |
|---|---|---|---|
| 1,000 | n/a | n/a | neither |
| 5,000 | n/a | n/a | neither |
| 10,000 | n/a | n/a | neither |
| 25,000 | n/a | n/a | neither |
Switching? Constant Contact → Omnisend cost · Omnisend → Constant Contact cost · Best platform for your needs
Cheapest plan on each platform that covers the list size and required features. Paid totals = plan + platform cut + Stripe card fees (2.9% + $0.30 per payment, estimate) + Stripe's 0.7% Billing fee on recurring payments where confirmed (beehiiv, MailerLite, Ghost, Buttondown, Substack, AWeber and Flodesk); not added for GetResponse (not confirmed); Kit's 3.5% + $0.30 is all-in. How we model fees. "limited" = feature is capped on that plan. Run your exact numbers →
Key differences
| Constant Contact | Omnisend | |
|---|---|---|
| Free plan | no free plan | free up to 250 subscribers |
| Fee on paid subscriptions | not verified (not listed on the official pricing pages) | not verified (not listed on the official pricing pages) |
| Cheapest plan with automations | Premium (from $80/mo) | Free (free) |
| Cheapest plan with own domain | not verified | Free (free) |
| Cheapest plan without platform branding | Lite (from $12/mo) | Standard (from $16/mo) |
| Plans | Lite, Standard, Premium | Free, Standard, Pro |
| Prices verified | 2026-10-20 | 2026-10-20 |
Who each is best for
Constant Contact is best for
Small businesses, nonprofits and event organisers who want live phone support, event registration and social posting alongside email, and send to a modest list.
- Priced by contact tier: the highest number of active email contacts in your account; deleting contacts does not lower the tier. source
- Each plan includes monthly sends of 10× (Lite), 12× (Standard) or 24× (Premium) your contact tier; extra sends cost $0.002 each ($2 per 1,000). source
- No free plan (free trial only). Prepaying 12 months saves 15%. source
- Automation: 1 template on Lite, 3 on Standard; custom automations only on Premium. Live phone and chat support on every plan. source
Omnisend is best for
Ecommerce stores that want Klaviyo-style automation for less, especially at mid-size lists, and don't need paid newsletter subscriptions.
- Priced by billable contacts: subscribers plus non-subscribed customers who can still get automated messages; only unsubscribes are excluded, and the tier adjusts every billing cycle. source
- Free: 250 contacts and 500 emails a month with all features, Omnisend badge stays. Standard sends 12x your contacts; Pro has unlimited email and starts at $59 (2,500 contacts). source
- Monthly billing only; first-time upgraders can prepay 3 months at 30% off. SMS is a separate add-on on Pro. source
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FAQ
Is Constant Contact cheaper than Omnisend?
It depends on your list and needs. In our data (monthly billing, 1,000 / 5,000 / 10,000 / 25,000 subscribers): basic newsletter — Constant Contact is cheaper at 5,000, 10,000 and 25,000 subscribers; Omnisend is cheaper at 1,000 subscribers. With automations — Constant Contact is cheaper at 5,000, 10,000 and 25,000 subscribers; Omnisend is cheaper at 1,000 subscribers. Paid newsletter — neither platform has a verified option for this in our data. Prices verified 2026-10-20.
Which has the bigger free plan, Constant Contact or Omnisend?
Constant Contact: no free plan. Omnisend: free up to 250 subscribers. Free plans have feature limits — see the comparison table.
Do Constant Contact and Omnisend take a cut of paid subscriptions?
Constant Contact: not verified (not listed on the official pricing pages). Omnisend: not verified (not listed on the official pricing pages).
What do Constant Contact and Omnisend cost at 10,000 subscribers?
On monthly billing, a basic newsletter costs $120/mo on Constant Contact Lite and $132/mo on Omnisend Standard. With automations: $120/mo (Constant Contact Lite) vs $132/mo (Omnisend Standard).
Sources
- Constant Contact pricing (checked 2026-10-20)
- Constant Contact: knowledgebase.constantcontact.com/email-digital-marketing/articles/KnowledgeBase/51160-How-youre-billed-for-Constant-Contact?lang=en_US
- Omnisend pricing (checked 2026-10-20)
- Omnisend: support.omnisend.com/en/articles/3533018-omnisend-pricing-plans-2026
- Stripe pricing (card-fee estimate)
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