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beehiiv vs Brevo: cost and features compared (2026)
Last verified against official pricing pages · USD, monthly billing, excluding tax
Prices change often. Every price here was checked against the platform's official pricing page on the date shown, but plans, promos and taxes vary. Always confirm on the official site before you buy or switch. Not financial advice.
Quick answer
- Basic newsletter: beehiiv is cheaper at 1,000 subscribers; Brevo is cheaper at 5,000, 10,000 and 25,000 subscribers.
- With automations: Brevo is cheaper at every size we checked.
- Paid newsletter: only beehiiv has a verified option at every size we checked.
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Try beehiiv (paid link) Try Brevo
Cost at 1k, 5k, 10k and 25k subscribers
Basic newsletter (no automations)
| Subscribers | beehiiv | Brevo | Cheaper |
|---|---|---|---|
| 1,000 | $0 (Free) | $17 (Starter) | beehiiv by $17/mo |
| 5,000 | $109 (Lite) | $32 (Starter) | Brevo by $77/mo |
| 10,000 | $139 (Lite) | $46 (Starter) | Brevo by $93/mo |
| 25,000 | $199 (Lite) | $82 (Starter) | Brevo by $117/mo |
With automations (welcome sequences, drips)
| Subscribers | beehiiv | Brevo | Cheaper |
|---|---|---|---|
| 1,000 | $59 (Lite) | $17 (Starter, limited) | Brevo by $42/mo |
| 5,000 | $109 (Lite) | $32 (Starter, limited) | Brevo by $77/mo |
| 10,000 | $139 (Lite) | $46 (Starter, limited) | Brevo by $93/mo |
| 25,000 | $199 (Lite) | $82 (Starter, limited) | Brevo by $117/mo |
Paid newsletter (5% of subscribers pay $8/mo)
| Subscribers | beehiiv | Brevo | Cheaper |
|---|---|---|---|
| 1,000 | $88.40 (Lite) | n/a | beehiiv (only option in our verified data) |
| 5,000 | $256 (Lite) | n/a | beehiiv (only option in our verified data) |
| 10,000 | $433 (Lite) | n/a | beehiiv (only option in our verified data) |
| 25,000 | $934 (Lite) | n/a | beehiiv (only option in our verified data) |
Switching? beehiiv → Brevo cost · Brevo → beehiiv cost · Best platform for your needs
Cheapest plan on each platform that covers the list size and required features. Paid totals = plan + platform cut + Stripe card fees (2.9% + $0.30 per payment, estimate) + Stripe's 0.7% Billing fee on recurring payments where confirmed (beehiiv, MailerLite, Ghost, Buttondown, Substack, AWeber and Flodesk); not added for GetResponse (not confirmed); Kit's 3.5% + $0.30 is all-in. How we model fees. "limited" = feature is capped on that plan. Run your exact numbers →
Key differences
| beehiiv | Brevo | |
|---|---|---|
| Free plan | free up to 2,500 subscribers | free up to 300 subscribers |
| Fee on paid subscriptions | 0% platform cut + Stripe fees | not verified (not listed on the official pricing pages) |
| Cheapest plan with automations | Lite (from $59/mo) | Standard (from $18/mo) |
| Cheapest plan with own domain | Lite (from $59/mo) | not verified |
| Cheapest plan without platform branding | Pro (from $109/mo) | Starter + No Brevo logo add-on (from $21/mo) |
| Plans | Free, Lite, Pro | Free, Starter, Starter + No Brevo logo add-on, Standard, Professional |
| Prices verified | 2026-10-20 | 2026-10-20 |
Who each is best for
beehiiv is best for
Newsletter-first publishers who want built-in growth and monetization tools (ad network, referrals, website) in one place.
- Bundles growth tools beyond email: website builder, ad network and referral program (ad network not on Free). source
- Takes 0% of paid-subscription revenue on paid plans; Stripe fees apply. source
- Raised prices on October 1, 2026 (Scale→Lite, Max→Pro); existing customers move at their first renewal on or after November 1, 2026. source
Brevo is best for
Senders with a large list who email infrequently (the price follows emails sent), and businesses that also want SMS and transactional email in the same account.
- Priced by monthly email volume, not by subscribers: Starter starts at $9/mo for 5,000 emails, and each volume tier also caps how many contacts you can store (500 contacts at 5,000 emails; 500,000 from 20,000 emails). source
- Free plan sends up to 300 emails per day and keeps Brevo branding. source
- Automations are limited to 2,000 contacts on Free and Starter, and unlimited from Standard. source
- Removing the Brevo logo is a $12/mo add-on on Starter ($129.60/yr on yearly billing) and included from Standard. source
Try beehiiv (paid link) Try Brevo
FAQ
Is beehiiv cheaper than Brevo?
It depends on your list and needs. In our data (monthly billing, 1,000 / 5,000 / 10,000 / 25,000 subscribers): basic newsletter — beehiiv is cheaper at 1,000 subscribers; Brevo is cheaper at 5,000, 10,000 and 25,000 subscribers. With automations — Brevo is cheaper at every size we checked. Paid newsletter — only beehiiv has a verified option at every size we checked. Prices verified 2026-10-20.
Which has the bigger free plan, beehiiv or Brevo?
beehiiv: free up to 2,500 subscribers. Brevo: free up to 300 subscribers. Free plans have feature limits — see the comparison table.
Do beehiiv and Brevo take a cut of paid subscriptions?
beehiiv: 0% platform cut + Stripe fees. Brevo: not verified (not listed on the official pricing pages).
What do beehiiv and Brevo cost at 10,000 subscribers?
On monthly billing, a basic newsletter costs $139/mo on beehiiv Lite and $46/mo on Brevo Starter. With automations: $139/mo (beehiiv Lite) vs $46/mo (Brevo Starter).
Sources
- beehiiv pricing (checked 2026-10-20)
- beehiiv: beehiiv.com/blog/beehiiv-pricing-2026
- Brevo pricing (checked 2026-10-20)
- Brevo: brevo.com/pricing.md
- Brevo: brevo.com/pricing/see-all-features/
- Stripe pricing (card-fee estimate)
- Stripe Billing pricing (0.7% on recurring payments)
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Guides: Is beehiiv worth it in 2026 · Substack to beehiiv migration · beehiiv Free plan (2026) · AWeber Free plan (2026) · Substack fees (2026) · Mailchimp to beehiiv migration · How much does Mailchimp cost
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Recently flagged: Kit: 25% off the first year of Pro on annual billing (limited-time offer) (20 Oct 2026) · beehiiv renames plans and raises prices (Scale → Lite, Max → Pro) (1 Oct 2026)